Hey! I’m Matt. Thank you for visiting my website.
I’m a copywriter based in the Greater Toronto Area 🇨🇦.
I help brands explain what they do and why it matters, across web, campaigns, product pages, and more. Since 2014 I’ve worked with B2B and B2C teams in Canada and the U.S.
Lately, my focus has been on e‑commerce, but I have experience with landing pages, brand campaigns, SEO content, video scripts, and more.
Websites and landing pages
Brand voice and messaging
Campaign and ad copy
Long‑form and SEO content
Product detail pages and microcopy
Scripts and storyboards
Social media content
When I’m not writing:
I love music! I’ve played in bands and try to listen to a wide range of genres. I like staying active, with soccer being my sport of choice.
Get in touch!
Professional industry experience
Pets and animals
Gardening
Alcohol
Real estate
SaaS
FinTech
Financial
Film production
Consumer goods
Education